In 2021, Kashi re-developed its Green Initiative. Part of this campaign included web development which chronicled their efforts to become a leader in the industry space and their efforts to sustainability. I worked with the eCommerce and Brand Marketing team to create the new page layout designs.
Kashi monthly social templates included Little Win Wednesday, Waffle Wednesday, and Can’t Top This.
Shopper marketing is a huge lever in the success for Kashi. I worked closely with the Retail teams to develop web programming banners that acted as digital advertisements on other websites, such as Walmart, Target, Kroger, Publix, and more.